Marketing in Pharmaceutical Industry

Robert is an accomplished senior-level Biotech Marketing leader with a track record of success in identifying, formulating, and executing the strategic direction with Hepatology/GI and Oncology products. He has more than 31 years of experience in various positions in marketing, medical science liaison and clinical oncology. Robert has worked at Merck, Genentech, Elan Pharmaceuticals and currently he is working at Onyx Pharmaceuticals.
  
At Onyx Pharmaceuticals, Robert is responsible of Global Brand Planning and pre-launch activities for potential new indications and line extensions. He is in charge of shaping commercial and brand development strategies and strengthening collaboration with partner pharmaceutical company on Nexavar. AIMS team is excited to have Robert here to share his extensive experience and understanding of marketing in Pharmaceutical industry to postdocs at Stanford.